Wednesday, March 25, 2009
There is no doubt that there are great deals to be had in today's real estate market.
Motivated sellers, low interest rates and government incentives of up to $8,000 for first time home buyers are just a few of the factors that are turning the market around.
I heard today that we are starting to see a big increase of first time buyers hit the market. That should have a ripple effect all the way up the line.
Buyers are even finding deals in places like The Hamptons, New York. Check out this article for more details.
Wednesday, March 18, 2009
REDC which is famous for the real estate foreclosure auctions going on in ballrooms across the country has just bought the domain www.auction.com for $1.7 million.
To me that indicates, 2 things:
1) REDC is doing extremely well with their auctions.
2) REDC believes real estate auctions will continue to grow as an effective way to sell real estate quickly. (I agree, and see it as an opportunity for local agents to piggy-back on their success)
To read the entire article, click here.
Wednesday, March 11, 2009
Here is a link to an interesting article about a progressive real estate office in New York using online auctions to move their listings. If they can make it work in the Hamptons, you can make it work in your market!
Read it here: Hamptons under the Hammer
Thursday, March 5, 2009
Everyday we hear the "doom & gloom" of the economy from the media. Even if there is something positive, they tend to put some sort of negative spin on it.
Real estate is talked about continually, foreclosures, loss of equity, homeowners in trouble. It makes it kind of difficult to sell properties in today's market...Unless, you use the media to your advantage.
The media often shows some of the great deals buyers are getting on real estate. As a result, buyers are starting to come back in the market, but are easily overwhelmed with the choices.
That's why you need a way to stand out to these buyers, and an auction does that.
Real estate auctions are growing fast, because they attract buyers and get the highest and best offer in the shortest amount of time. The media is helping by the messages they keep sending "real estate is cheap", "great time to be a buyer", etc. Now, when a buyer sees an auction sign in a yard, an ad in the paper or any marketing related to auctions, they take notice more than ever before.
On top of that, more real estate auctions are moving online. They are easier, the marketing is less expensive and Realtors can do it themselves.
When you have a motivated seller and they want to know what you can do to help them sell their property faster, why not offer an online auction?
Now is your opportunity to use the "doom & gloom" of the media to get more buyers interested in your listings than ever before! Are you taking advantage of it?